Hero
The first-viewport identity and pitch surface.
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A FigJam board printed out and pinned to a real wall. Sticky notes, taped corners, wobbly hand-drawn arrows, casual lowercase voice. The portfolio as a thinking-out-loud space.
The first-viewport identity and pitch surface.
The browsing or analysis surface that proves the system can hold real content.
The conversion or single-task surface that tests whether the archetype survives utility.